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Bateman Group

PR Services » Vertical Market Diversification

This comprehensive foundation is coupled with vertical industry experience, closing the gap between the business of our clients and the real-world customers that they serve. To gain a competitive edge, many software companies have moved beyond offering a generic technology in favor of industry-specific solutions. The Bateman Group possesses in-depth knowledge of the processes that drive businesses in a variety of vertical markets - telecommunications, financial services, healthcare, government, and manufacturing. Understanding the unique requirements of each industry allows us to assist our clients in developing targeted messages that can be communicated through the media to their customers and prospects.