Bateman Group’s Client Spotlight 7.6.2016
Bateman Group clients dominated the media over the past month being featured everywhere from Fortune to Wall Street Journal and covering topics from work-life balance to the tech bubble. Inc. published a contributed article from a LinkedIn executive with secrets of top sales performers while Invoca’s VP of Marketing talks about the importance of empathy in CMS Wire.
“Eye-Scanning Rolls Out at Banks Across U.S.,” Fortune — EyeVerify Founder and CEO Toby Rush talks about how the company’s eye-imaging “selfie” authentication technology works and what it means for consumers and security.
“How HackerOne’s famous new CEO is helping teen hackers became agents of good, not evil,” Business Insider — Enterprise computing editor Julie Bort sits down with HackerOne’s CEO Marten Mickos to discuss the computer security startup’s momentum.
“How 25 Male CEOs Manage Work and Life,” Wall Street Journal — Rachel Feintzeig and Parker Eshelman interviewed two Bateman clients for their piece on work-life balance. Addepar CEO Eric Poirier wants employees to have a life outside of work, so he sets an example by marking time dedicated to his daughter on a calendar that everyone in the company can view. AdRoll CEO Aaron Bell talked about the difficulty of juggling two things in life that are such high priority — his work and his family.
“What Birchbox’s VC Funding Problem Says About the Tech Bubble,” Fortune — Scale Venture Partners founding member and partner Rory O’Driscoll analyzes what Birchbox’s recent announcement that it is scratching expansion plans and laying off employees says about the market.
“Dramatically Improve Your Sales Skills: 3 Ways Sales Superstars Set Themselves Apart,” Inc. — What do top salespeople do differently to close more deals and exceed their quotas? Trish Sparks, who leads the Global Customer Success team at LinkedIn Sales Solutions, shares three strategies in this contributed article.
“Why Chatbots Can’t Replace Empathy,” CMS Wire — From Google to Amazon to Apple, software giants are using artificial intelligence to make their digital voices sound more human. But we can never duplicate empathy or replace conversation, argues Kyle Christensen, VP of Marketing at Invoca.