Celebrating People, Growth and 15 Years of Telling Stories that Matter
In 2004, Bateman Group officially launched into the marketplace as a different kind of PR agency. We designed our model to offer clients genuine tech domain knowledge, content development expertise and guaranteed senior-level participation while building on a foundation of people-first values emphasizing empathy as much as excellence. We aimed to be known nationally as the tech communications agency of choice with the best client and employee retention in the industry. In hindsight, I can see how more established agencies would have read this, chuckled to themselves and said, “Nice in theory and very aspirational, but naive.”
Looking back on our journey, we weren’t naive — we knew the first 10 years would be difficult and require some compromises. We adjusted expectations in terms of how quickly we could achieve our goal. We knew there would inevitably be some employee and client churn along the way. But we stayed true to our vision and values, and around 2013 we began to feel the market turn more and more in our direction, proving there’s truth to the old expression “It takes 10 years to become an overnight success.” The Little Agency that Could had to scale.
And scale we did! I can’t speak for everyone at Bateman Group, but the last five years have been the most exciting, exhilarating and exhausting time of my career. There is no doubt it’s been a terrific ride with each year building and improving on the year before.
We recently celebrated this momentum with an epic 15-year anniversary party and full company offsite. We flew in every employee from offices and remote locations across the country — Brooklyn, Chicago, Austin, Santa Barbara, Oregon and Ohio — and spent the week together in San Francisco. The celebration culminated with a party at Local Edition, where we hosted nearly 200 alumni, clients, industry friends, agency peers and loved ones for an evening of conversation, cocktails and dancing. Thank you to everyone who celebrated with us and who have supported and cheered us on over the years.
On the heels of our anniversary, we made several big announcements, including the official opening of our third office location in Portland, Oregon, and the promotions of two of our longest tenured employees and most senior leaders, and key senior management hires across offices.
Along with my current co-owners, Bill Bourdon and Tyler Perry, I had the honor of announcing our fourth co-owner and the new general manager of our San Francisco office: Shannon Hutto. Shannon is a true homegrown success story who began her career with us 12 years ago and has always embodied our management approach: leading with empathy first, and high standards for excellence a close second.
We also had reason to celebrate Tyler’s promotion to partner and president. In her new role, Tyler will continue to counsel our life sciences and fintech clients while focusing on initiatives such as innovating our services, leading our culture and inclusion efforts, and evolving our mentorship program. Tyler brings her fullest self to work day in and day out, and I am inspired by her commitment to building not only a successful business but also an empathetic culture.
We have also made critical senior hires to lead our teams on both coasts as our team and client rosters grow. Industry veteran Nicole Messier, most recently head of communications at HelloFresh, joined us as senior vice president based in Brooklyn. In addition to serving as the strategic lead for our fintech, enterprise and consumer tech clients, Nicole oversees our Media and Broadcast practice.
As we scale, our people remain our biggest asset. Every person puts their personal imprint on the agency, contributes to our culture and is an ambassador of our brand. Fifteen years after starting Bateman Group, I’m so proud of what this team is accomplishing. And the best is yet to come.
We’re hiring at all levels in San Francisco, Brooklyn and Portland. Learn more about our culture and open roles on our careers page.