Client Spotlight 6.27.18

Bateman Group clients have been lighting up the media since our last campaign spotlight published. Urban Airship was featured in the Washington Post’s story about Facebook’s new dating service, SnapLogic penned an op-ed in the Wall Street Journal about the value of learning statistics, and Ginkgo Bioworks garnered a feature in CNBC after landing on the publication’s Disruptors list. Other highlights include coverage of DialPad’s latest acquisition in Forbes, a Business Insider profile of BIG Labs’ CEO, and a contributed piece in TechCrunch by Scale Venture Partners’ VP of portfolio operations. Read on for more:

Facebook’s dating service is a chance to meet the catfisher, advertiser or scammer of your dreams,” Washington Post – Mike Herrick, Urban Airship’s senior vice president of engineering, was included in a piece about Facebook’s new dating service. The service, Herrick says, will provide the social network with a new batch of data that can be used for improved targeting and personalization.

Who Needs Calculus? Not High-Schoolers,” Wall Street Journal – This controversial opinion piece from SnapLogic’s chief technology officer – which ran the day half a million students took the AP Calculus exam – argues that kids should study statistics or computer science instead of calculus.

Why Bill Gates is betting on a start-up that prints synthetic DNA,” CNBC – This feature follows Ginkgo Bioworks’ placement on CNBC’s Disruptor 50 list for the third year in a row, and explores how the company is bringing the power of synthetic biology to agriculture, fragrances, flavors and more.

Why Dialpad Spent Nearly $50 Million To Acquire Fellow Voice Startup TalkIQ,” Forbes – This article covers Dialpad‘s acquisition of TalkIQ, a speech recognition and artificial intelligence company, to build a new tool called VoiceAI. The technology allows businesses to understand and take action on verbal conversations.

Jugs of coffee, lots of Advil, and no sleep for 4 days: A startup founder reveals what it was like to sell his company for $3.7 billion,” Business Insider – This profile of Jyoti Bansal, CEO and founder of BIG Labs, tells the story of the days leading up to the $3.7 billion sale of his company, AppDynamics, right as the startup was set to IPO.

Why startups can’t afford to ignore customer retention,” TechCrunch – Dale Chang, vice president of portfolio operations at Scale Venture Partners, shares advice for startups looking to achieve smart growth, including metrics for evaluating customer retention.